Take Note: Anti-Smoking Campaign

Take Note: Anti-Smoking Campaign

Big tobacco companies target youth and have even referred to the market as "replacement smokers."  Ninety percent of all smokers tried their first cigarette before the age of 18, and many are regular smokers by age 20. A new anti-smoking campaign is designed to help kids resist the pressure to smoke that first cigarette.  Linda LaSalle is the community health educator for Penn State's University Health Services, and the woman behind Penn State's anti-smoking campaign

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